Established by the MPAA in 1968, the rating system was created to help parents make informed viewing choices for their children. Learn the facts, history, and evolution behind 50 years of ratings.

The Motion Picture Association of America recently released a report to celebrate the 50th anniversary of its film rating system. The report, “G” is for Golden: The MPAA Film Ratings at 50, includes the results of a new survey of American parents, never-before-released, comprehensive data on the nearly 30,000 films rated since 1968, and a detailed look at the history, evolution, and process behind the ratings.

Charlie Rivkin took over as the CEO of the Motion Picture Association of America in late 2017. He is perhaps uniquely qualified for the role running the trade and lobbying organization for the Hollywood film industry; he worked in entertainment, including a stint as the CEO of The Jim Henson Co. before serving as an ambassador to France, followed by time as an Assistant Secretary at the State Department under President Obama. In an interview with Marketplace host Kai Ryssdal, Rivkin talked about why President Donald Trump hasn't been bad for the entertainment industry, the enormity of the overseas market for Hollywood movies, and why he's not at all worried about a content bubble.

Bringing creative content to the screen depends on the passion of creators from a wide array of backgrounds, geographies, skills, and pursuits. We are committed to building an inclusive pipeline and telling the diverse stories in our industry to advance the art and business of America’s creative economy.